Log in

Florida Watermelon Association Queen Program

The Florida Watermelon Queen Scholarship program was established in 1968 to assist the association in promotional efforts. The FWA Queen helps boost sales of Florida grown watermelon by engaging the public at numerous events, from grocery stores to schools to Nascar races. The Florida Watermelon Queen competes annually for the National Watermelon Queen title at the National Watermelon Association Annual Convention.


2023 Florida Watermelon Queen
Alyssa Armentrout


Alyssa Marie Armentrout was crowned the 2023 Florida Watermelon Queen on November 3, 2022 at the Vinoy Renaissance Resort & Golf Club in St. Petersburg, Florida. Queen Alyssa is the daughter of Johnathon and Amanda Armentrout of Sebring, Florida. 

Alyssa is a graduate of Southeastern University where she majored in Criminal Justice with a minor in Theology. Alyssa is the historian of the Alpha Phi Sigma Honor Society of Southeastern University and a former collegiate cheerleader.

Alyssa is an assistant cheerleader coach and enjoys exploring creative avenues such as crafting. She also enjoys golfing, going to the gym, finding a new favorite book, and learning new recipes to try out. 

As the 2023 Florida Watermelon Queen, Alyssa will travel throughout the United States serving as the spokesperson for the Florida watermelon industry. In February 2024, she will represent her home state of Florida and compete for the title of National Watermelon Queen in Scottsdale Arizona.

For more information relating an appearance of the 2023 Florida Watermelon Queen please send inquiries to Debra Harrison, Florida Watermelon Promotions Coordinator, at debra@flfwa.com.

2023 Past & Upcoming Queen Promotions

 

February 9 - 20: Florida State Fair - Tampa, Florida


February 18: Edison Festival of Light Parade - Fort Myers, Florida

March 8: Taste of Agriculture - Tallahassee, Florida


March 18: Raptor King of Tough 250 Infinity Race - Atlanta, Georgia - Driver:

Chad Chastain

April 6: Farm Tours - Lewiston & Lake Placid, Florida


April 8: Desoto County Watermelon Pageant - Arcadia, Florida


April 14: Nascar Craftsman Truck Race - Martinsville, Virginia - Nascar Driver:

Ross Chastain


April 20: Farm Tours - Immokalee, Florida 


April 21: Farm Tours - Arcadia, Florida


April 22: National Watermelon Promotion Board Queen Training - Orlando, Florida


April 27: Farm Tours - Wauchula, Florida


April 29: Collier County Ag Ventures Day - Naples, Florida


April 29: Andrew Run - Sebring, Florida


April 29: Detwillers Farm Market - Sarasota, Florida

May 2: Cares Dinner - Live Oak, Florida


May 4: Farm Tours - Punta Gorda, Florida


May 5: Detwillers Farm Market - Palmetto, Florida


May 6: Florida Children Museum Watermelon Day - Lakeland, Florida


May 10: Enza Zaden Field Day - Myakka City, Florida


May 11: Farm Tours - Arcadia & Wauchula, Florida


May 11: 104.5 Classic Country Radio Promotion - Arcadia, Florida


May 11: Sprouts' Farmers Market - Sarasota, Florida


May 13: Shriners Chirldren's 200 Infinity Race - Darlington, South Carolina - Nascar Driver:

Ross Chastain


May 13: USA Beach Running Championship 5k Run - Cocoa Beach, Florida - First Runner:

Reagan Hudson


May 15: Farm Tours - Williston, Florida 


May 15: Joyce Bullock Elementary School (JBES) - Williston, Florida 


May 18: Day in Kitchen w/ Chef Justin & Fresh from Florida - Tallahassee, Florida


May 19: Gilchrist Day Bell Elementary School - Bell, Florida


May 20: Farm Tours - Newberry, Trenton, & Bell , Florida


May 20: Newberry Watermelon Festival - Newberry, Florida


May 26-29: 16 Publix Grocery Stores - State of FloridaJune 1: Bayshore Elementary School - Fort Myers, Florida


June 3: Chiefland Watermelon Parade - Chiefland, Florida


June 3: Farm Tours - Chiefland, Florida


June 13: Chef Justin & Fresh from Florida - Florida Restaurant Lodging Association -

Sarasota, Florida


June 17: Winn Dixie - Fort Myers, Florida


June 21: Christ Academy Daycare - Sebring, Florida


June 24: 3 Longo's Grocery Stores - Toronto, CanadaJuly 4: Advent Health Watermelon 5k Run - Winter Park, Florida


Queen Gallery


Promotions Coordinator
Debra Harrison

For information regarding an appearance of the Florida Watermelon Association Queen, please contact our Florida Watermelon Promotions Coordinator, Debra Harrison.


debra@flfwa.com


Florida Watermelon Association

PO Box 2945

LaGrange, GA 30241

239.658.1442 


Powered by Wild Apricot Membership Software