Florida Watermelon Association Queen Program
The Florida Watermelon Queen Scholarship program was established in 1968 to assist the association in promotional efforts. The FWA Queen helps boost sales of Florida grown watermelon by engaging the public at numerous events, from grocery stores to schools to Nascar races. The Florida Watermelon Queen competes annually for the National Watermelon Queen title at the National Watermelon Association Annual Convention.
2023 Florida Watermelon Queen
Alyssa Armentrout
| Alyssa Marie Armentrout was crowned the 2023 Florida Watermelon Queen on November 3, 2022 at the Vinoy Renaissance Resort & Golf Club in St. Petersburg, Florida. Queen Alyssa is the daughter of Johnathon and Amanda Armentrout of Sebring, Florida. Alyssa is a graduate of Southeastern University where she majored in Criminal Justice with a minor in Theology. Alyssa is the historian of the Alpha Phi Sigma Honor Society of Southeastern University and a former collegiate cheerleader. Alyssa is an assistant cheerleader coach and enjoys exploring creative avenues such as crafting. She also enjoys golfing, going to the gym, finding a new favorite book, and learning new recipes to try out. As the 2023 Florida Watermelon Queen, Alyssa will travel throughout the United States serving as the spokesperson for the Florida watermelon industry. In February 2024, she will represent her home state of Florida and compete for the title of National Watermelon Queen in Scottsdale Arizona. |
For more information relating an appearance of the 2023 Florida Watermelon Queen please send inquiries to Debra Harrison, Florida Watermelon Promotions Coordinator, at debra@flfwa.com.
2023 Past & Upcoming Queen Promotions
February 9 - 20: Florida State Fair - Tampa, Florida
February 18: Edison Festival of Light Parade - Fort Myers, Florida
March 8: Taste of Agriculture - Tallahassee, Florida
March 18: Raptor King of Tough 250 Infinity Race - Atlanta, Georgia - Driver:
Chad Chastain
April 6: Farm Tours - Lewiston & Lake Placid, Florida
April 8: Desoto County Watermelon Pageant - Arcadia, Florida
April 14: Nascar Craftsman Truck Race - Martinsville, Virginia - Nascar Driver:
Ross Chastain
April 20: Farm Tours - Immokalee, Florida
April 21: Farm Tours - Arcadia, Florida
April 22: National Watermelon Promotion Board Queen Training - Orlando, Florida
April 27: Farm Tours - Wauchula, Florida
April 29: Collier County Ag Ventures Day - Naples, Florida
April 29: Andrew Run - Sebring, Florida
April 29: Detwillers Farm Market - Sarasota, Florida
May 2: Cares Dinner - Live Oak, Florida
May 4: Farm Tours - Punta Gorda, Florida
May 5: Detwillers Farm Market - Palmetto, Florida
May 6: Florida Children Museum Watermelon Day - Lakeland, Florida
May 10: Enza Zaden Field Day - Myakka City, Florida
May 11: Farm Tours - Arcadia & Wauchula, Florida
May 11: 104.5 Classic Country Radio Promotion - Arcadia, Florida
May 11: Sprouts' Farmers Market - Sarasota, Florida
May 13: Shriners Chirldren's 200 Infinity Race - Darlington, South Carolina - Nascar Driver:
Ross Chastain
May 13: USA Beach Running Championship 5k Run - Cocoa Beach, Florida - First Runner:
Reagan Hudson
May 15: Farm Tours - Williston, Florida
May 15: Joyce Bullock Elementary School (JBES) - Williston, Florida
May 18: Day in Kitchen w/ Chef Justin & Fresh from Florida - Tallahassee, Florida
May 19: Gilchrist Day Bell Elementary School - Bell, Florida
May 20: Farm Tours - Newberry, Trenton, & Bell , Florida
May 20: Newberry Watermelon Festival - Newberry, Florida
May 26-29: 16 Publix Grocery Stores - State of FloridaJune 1: Bayshore Elementary School - Fort Myers, Florida
June 3: Chiefland Watermelon Parade - Chiefland, Florida
June 3: Farm Tours - Chiefland, Florida
June 13: Chef Justin & Fresh from Florida - Florida Restaurant Lodging Association -
Sarasota, Florida
June 17: Winn Dixie - Fort Myers, Florida
June 21: Christ Academy Daycare - Sebring, Florida
June 24: 3 Longo's Grocery Stores - Toronto, CanadaJuly 4: Advent Health Watermelon 5k Run - Winter Park, Florida
Queen Gallery
| Promotions Coordinator |
