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Florida Watermelon Association Queen Program

The Florida Watermelon Queen Scholarship program was established in 1968 to assist the association in promotional efforts. The FWA Queen helps boost sales of Florida grown watermelon by engaging the public at numerous events, from grocery stores to schools to NASCAR races. The Florida Watermelon Queen competes annually for the National Watermelon Queen title at the National Watermelon Association Annual Convention.


2024 Florida Watermelon Queen
Miss Elanie Mason


Elanie Nicole Mason was crowned the 2024 Florida Watermelon Queen on October 12-14, 2023 at the Rosen Shingle Creek Resort in Orlando, Florida. Queen Elanie is the 23-year-old daughter of Billy and Muffet Mason of Parrish, Florida.  She is currently attending the University of Florida where she is a graduate student majoring in Agricultural Education and Communication.

Elanie was the Florida FFA State Secretary, UF/IFAS College of Agricultural and Life Sciences Ambassador, President of the Collegiate Farm Bureau, and a Top 10 Senior of University of Florida College of Agricultural and Life Sciences.

One of Elanie’s favorite things is to cheer fervently for the Florida Gators! She enjoys supporting Florida football, gymnastics and baseball and can be found in one of the three stadiums/venues weekly from August to June.

As the 2024 Florida Watermelon Queen, Elanie will travel throughout the United States serving as a spokesperson for the Florida watermelon industry. In February 2025, she will represent her home state of Florida and compete for the title of National Watermelon Queen in Austin, Texas.

For more information relating an appearance of the 2024 Florida Watermelon Queen please send inquiries to Debra Harrison, Florida Watermelon Promotions Coordinator, at debra@flfwa.com.


Queen Videos

How to Choose a FL Watermelon with Chef Justin

Watermelon Caprese Salad Recipe with Chef Justin



Queen Promotions

November 30 – IFAS Watermelon Institute Day – Fannie Springs, FL

  December 5 – Yara Mega Melon – Williston, FL

 January 16 – Florida Taste of Agriculture – Tallahassee, FL

February 8 – Fresh from Florida Opening Breakfast – Ag Building

                                  Governors Luncheon – Tampa State Fair - Tampa, FL

February 13 – University of Florida Men’s Basketball Game – Gainesville, FL

February 15 - 17 – Fresh from Florida 250 Truck Race – Daytona, FL

March 3 – University of Florida Women’s Basketball Game – Gainesville, FL

March 15 – University of Florida Gymnastics Game – Gainesville, FL

            March 28 – Video Taping with Chef Justin - Tallahassee, FL

            April 4 - 6 – Cooper River Bridge Run – Charleston, SC

            April 7 – Desoto County Watermelon Pageant – Arcadia, FL

            April 10 – University of Florida Softball Game – Gainesville, FL

            April 12 – Farm Tours in South Florida – Labelle/Immokalee, FL

            April 13 – University of Florida Orange/Blue Game – Gainesville, FL

            April 17 – GSTV Promo Launch

            April 19 - 20 – National Watermelon Promotion Board Queen Training – Orlando, FL

            April 28 – USA Beach Running Championship – Cocoa Beach, FL

            May 2 – Trinity Episcopal Church and School – Vero Beach, FL

                          Cares Dinner – Live Oak, FL

            May 3 – University of Florida Baseball Game – Gainesville, FL

                          Gators Sports Radio Interview

            May 4 – 2nd Florida Children’s Museum Watermelon Festival – Lakeland, FL

            May 5 – Publix Grocery Stores – Lakeland, FL

            May 6 – Video Taping with NASCAR Driver Ross Chastain & Chef Justin Timineri

                          Farm Tours – Arcadia, FL

            May 7 – Treasure Coast Classical Academy School – Stuart, FL

                          Farm Tours – Arcadia, FL

            May 8 – Enza Zaden Field Trial Day – Myakka City, FL

            May 9 - 11 – Darlington Truck Race – Ross Chastain – Darlington, SC

            May 16 – Farm Bureau Lafayette County Ag Ventures – Mayo, FL

                            Farm Tours – Bell/Branford, FL

            May 21 – Memorial Elementary School – Arcadia, FL

                            Farm Tours – Wauchula, FL

            May 22 – Farm Tours – Williston/Trenton, FL

            May 24 - 26 – Publix Grocery Stores – Gainesville, FL 

            May 30 - 31 – Farm Tours – Trenton/Chiefland, FL

            June 1 – Chiefland Watermelon Festival – Chiefland, FL

            June 7 – Detwiler’s Farm Market Grocery Stores – Sarasota, FL

                          ABC 7 News – Summer Smith

            June 8 – Detwiler’s Farm Market Grocery Stores – Bradenton, FL

                           North River News – Barbara Nielsen – Bradenton, FL

            June 9 - 12 – International Fresh Produce Conference – Washington, DC

            June 15 – First Annual Williston Watermelon Festival – Williston, FL

                              TV 20 News – Gainesville, FL

            June 26 – Florida Media Kickoff at Disney Springs – Orlando, FL

July 4 – Watermelon 5 K Run – Winter Park, FL

July 30 – August 2 – Mar-Del National Queen Tour – Delaware & Maryland

August 30 – September 2 – Cook Out Southern 500 Race – Darlington, SC

September 19 – 21 – Sullivan East High School and Food City with NASCAR Driver Ross Chastain – Bristol, TN

October 17 – University of Florida Gator Talk with Billy Napier – Gainesville, FL

October 18 – 19 – IFPA Global Produce & Floral Show – Atlanta, GA

October 24 – 27 – Florida Watermelon Convention – Sanibel, FL

November 20 – Ag Forum – Florida Gulf Coast University – Fort Myers, FL

November 21 – Ag Ventures – Wauchula, FL

November 23 – NASCAR Driver Ross Chastain and Chef Justin with Fresh From Florida

     Ole Miss/Gator with Ag America Tailgate Party - Gainesville, FL

December 5 – Suwanee Valley Watermelon Institute – Fannie Springs, FL

Queen Gallery


Queen Promotions Coordinator
Debra (Harrison) Watson

For information regarding the Florida Watermelon Association Queen, please contact our Florida Watermelon Promotions Coordinator, Debra (Harrison) Watson.

debra@flfwa.com


Florida Watermelon Association

PO Box 2945

LaGrange, GA 30241

239.658.1442 


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